According to
multiple reports, there are now
seven bidders for Hulu, including
- pay TV operators DirecTV
- Time Warner Cable
- private equity firms KKR
- Guggenheim Digital
- The Chernin Group
- Silverlake Partners (along with talent agency William Morris Endeavor)
- Yahoo
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A good portion of its viewers pay to watch because Hulu is the only place where they can stream broadcast content online or on a mobile device or connected TV. And they might not pay if they can find their favorite shows elsewhere.