DBC董事局決定把數碼廣播牌照交還政府，以目前的傳播環境，再過數年，就算是商業電台或是TVB決定交翻個牌出來，我也不會覺得很驚奇。 Read more: http://bit.ly/2bi6uJY
Do you have to tweet to use Twitter? Is Twitter a social network? Many people still think so because the company has failed to properly position itself – and its broader use cases – to the general public throughout the years…. Continue Reading →
STOCKHOLM—Swedish music-streaming company Spotify AB on Wednesday launched programmatic ad buying for all its markets, allowing advertisers to target its 70 million nonpaying users by age, gender, genres and playlists in real time. Read more: http://on.wsj.com/2aESC8j
Giant online content platforms, such as Netflix and YouTube, currently dominate the content landscape, providing large quantities of easily accessible content for very cheap (or free plus advertisements). Read more: http://bit.ly/29kvUWz
Facebook announced on Wednesday last week that it planned to make a series of changes to its news feed algorithm so that it will more favorably promote content posted by friends and family rather than publishers. Read more: http://bit.ly/29vEDF0
After the conservative trends fiasco, Facebook is pushing itself to a new standard of transparency. The company is publishing a formal “News Feed Values” document that details how it decides what shows up in your feed — a common question… Continue Reading →
Facebook Inc. FB 3. Read more: http://on.wsj.com/296vilc
Facebook has a new weapon in its arsenal in the war for people’s digital attentions. Starting on June 22, anyone operating a Facebook Page will be able to use Facebook’s web app-like Canvas ad format for their organic Page posts…. Continue Reading →
One night in early January, a little after 9 o’clock, a dozen Netflix employees gathered in the cavernous Palazzo ballroom of the Venetian in Las Vegas. Read more: http://ift.tt/1U8ioAg
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