✎ 創業與自由 ✎

Tag Social Media

7 Instagram accounts every small business owner should follow

Our 7 top recommendations of Instagram accounts for entrepreneurs to follow Steven Barlett – @steven Who are they? Steven Bartlett is one of the most popular and influential entrepreneurs in the UK right now. Read more: https://startups.co.uk/news/instagram-accounts-business-owners-should-follow/

Social Media Video Dimensions 2020 [Infographic]

As with still images, in order to ensure that you’re putting your best foot forward with your video content, you need to adhere to the platform specifications for video uploads, including size, length, format and more. Read more: https://bit.ly/3g1OcrY

Facebook新版面是專頁的Link Post災難

Facebook測試新版面已經一段時間。早兩天曾強制我轉用新版面,但昨天又讓我轉回現行版本。可能差不多時間Facebook會讓全民享受新版面。不知大家又是否預備好迎接這個改變呢?這次主要從專頁管理員的角度去看新版面希來的 Read more: https://bit.ly/2Ydgb0U

Britons less trusting of social media than other major nations

Britons trust social media platforms less than any other major nation and favour stronger regulation of Silicon Valley’s technology companies, according to a survey of 23 countries. Read more: http://bit.ly/2VllBbW

Meet the Man Behind Trump’s Biden Tweet

Mr. Warzel is an Opinion writer at large. Welcome to 2019, where it takes just 19 hours for a faked homemade video of Joe Biden to travel from the keyboard of a pseudonymous “memesmith” to the president of the United… Continue Reading →

I bet you did not know these 2 social media platforms can make you rich

Read more: http://bit.ly/2DGvx3w

7個網媒 Dos and Don’ts

本地網媒做極唔起,西方media startups就風生水起,原因是什麼?我算是過來人,我想找到答案。

從我家狗狗身上學到的5個管理秘密

1ad0d0d Ryan Holmes CEO at HootSuite

1. Be loyal. In business, loyalty can be a huge asset. I’ve learned that surrounding yourself with a loyal team is one of the key factors to success. BUT, this should all be taken with a grain of salt. Blind loyalty helps nobody. If I know that a team member is—after a certain fair amount of time—not doing the job they were hired to do, or if a business ally is starting to look out for only his best interests, I will make the tough call to part ways.

2. Trust your instincts. In business, it can be very important to trust your instincts. Faulty data, miscommunications, even people with interests that aren’t aligned with your own can get in the way of making the best decisions. It can also waste a lot of time to be constantly second-guessing things.

3. Know what you want and be super persistent about getting it. Persistence pays, and nobody knows that better than a dog. I’ve often been told that I am also very persistent when it comes to work. Indeed, I had to be when it came to finding the funding that launched my company. But many of my successful colleagues share the same trait. It’s very, very important in business to not give up. Legend has it that Walt Disney was turned down by 302 banks before he got the funding he needed to open Disneyland.

4. If you’re going to do it, do it 110%. Once you’ve decided to do something (after assessing the potential risks and benefits), why not reach for the stars with it? I’ve found that in business, if you strive to hit a place one or two steps beyond the foreseeable goal, the realm of possibilities expands. It’s how I plan things and I like to encourage my employees do the same: push past boundaries and pursue opportunities that they might have initially thought impossible or too big.

5. Unplug. Go outside and play. I answer hundreds of emails a day, but I’m also just as active in things like yoga, cycling and rock climbing. I love the outdoors. I make an effort to ensure that I’m not stuck in an office staring at a screen for hours (or days) on end. With technology penetrating our lives and jobs more than ever, it’s easy to be online and working 24-7. But it’s very important to regularly de-stress and refresh your mind and body. In fact, there’s a lot of research that suggests exercise can even improve productivity.

Ryan Holmes CEO at HootSuite 1. Be loyal. In business, loyalty can be a huge asset. I’ve learned that surrounding yourself with a loyal team is one of the key factors to success. BUT, this should all be taken with a grain… Continue Reading →

從Lady Gaga身上學會的5個營銷心法

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Dave Kerpen CEO, Likeable Local, NY Times Best-Selling Author & Keynote Speaker
1) Focus on Your One Percenters Lady Gaga spends much of her effort on just one percent of her audience- the highly engaged superfans who drive word of mouth. Despite her tens of millions of followers in social media, she focuses more on the die-hard fans that make up a small but valuable part of the fan base. 2) Lead with Values Gaga differs from many of her contemporaries by standing up for issues that she cares about and for sharing her values. Leading with values is not easy - and may lead to some people, who disagree with your values, not wanting to do business with you. But when done with integrity and commitment, some customers will also go out of the way to reward you with their loyalty. 3) Build Community She built her own social network for the die-hard fans called LittleMonsters.com. Fans set up profiles, post fan art and photos, message each other, and find links to concert dates. They even get their own LittleMonsters.com e-mail address, linking their online identity to Gaga. The pop star is on the site weekly, posting special messages to fans, “liking” and commenting on their fan art, and participating in chat discussions. 4) Give Fans a Name In essence, a name gives your fans something further to join, to be part of, and to feel connected to. The simple act of referring to themselves by the name gives customers a strong sense of belonging. 5) Give Them Something to Talk About You don't need to wear a meat dress to get people talking. But you should think about what you can say and do to get your customers and fans talking about you in a positive way. Whether it's a VIP club, surprising and delighting customers, a color that really stands out, or something else entirely, in general, the more you give people to talk about, the better.
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Dave Kerpen CEO, Likeable Local, NY Times Best-Selling Author & Keynote Speaker 1) Focus on Your One Percenters Lady Gaga spends much of her effort on just one percent of her audience- the highly engaged superfans who drive word of… Continue Reading →

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