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Meg Whitman:坦誠溝通的威力

20ceb9f   Meg Whitman CEO at Hewlett-Packard
One of the first things I did was tear down the fence and move all of our executives into cubicles.  You can improve your company’s infrastructure and roll out multiple plans from headquarters, but you won’t make progress unless you win the hearts and minds of your people.  Not shying away from tough problems, and increasing levels of communication at all levels of the business, is critical to ensuring that we can drive our strategy and operate as one, unified company.

  Meg Whitman CEO at Hewlett-Packard One of the first things I did was tear down the fence and move all of our executives into cubicles.  You can improve your company’s infrastructure and roll out multiple plans from headquarters, but… Continue Reading →

Dennis Crowley:人們以為Foursquare沒有盈利模式,那是錯的!

crowley-2 Dennis Crowley CEO of Foursquare
I think there are a lot of people that think we don’t know how to generate revenue, that we aren’t generating revenue. This is wrong… We’ve been building merchant tools all along. We’ve seen revenue growth every month, and March was our biggest revenue month so far. We’re signing six-figure deals with national merchants. We’ve already got a million merchants claiming their business page — we can just say ‘Would you like to spend $50, $100 dollars to drive X number people into your store?” These aren’t just ad impressions they’re paying for. We only count when we actually bring people into your store.
重要內容
  1. Here Is How Foursquare Plans On Turning Your Life Into Ads
  2. Foursquare redesigns web listing pages for its 50M site visitors after Explore usage doubles in 2 months

Dennis Crowley CEO of Foursquare I think there are a lot of people that think we don’t know how to generate revenue, that we aren’t generating revenue. This is wrong… We’ve been building merchant tools all along. We’ve seen revenue… Continue Reading →

Ryan Holmes:對MBA說不的3個理由

  Ryan Holmes CEO at HootSuite 1. MBAs no longer make sense financially.  MBA students in 2012 paid 62 percent more in fees compared to those in 2005. A two-year MBA at an established school like Harvard or Columbia may… Continue Reading →

Robert Scoble:從今開始,沒有Google Glass我不能生存

scoble Robert Scoble Rackspace's startup liaison officer helps small teams have a huge impact with cloud computing technology.
1. I will never live a day of my life from now on without it (or a competitor). It's that significant.  2. The success of this totally depends on price. Each audience I asked at the end of my presentations "who would buy this?" As the price got down to $200 literally every hand went up. At $500 a few hands went up. This was consistent, whether talking with students, or more mainstream, older audiences. 3. Nearly everyone had an emotional outburst of "wow" or "amazing" or "that's crazy" or "stunning."  4. At NextWeb 50 people surrounded me and wouldn't let me leave until they had a chance at trying them. I haven't seen that kind of product angst at a conference for a while. This happened to me all week long, it is just crazy. 5. Most of the privacy concerns I had before coming to Germany just didn't show up. I was shocked by how few negative reactions I got (only one, where an audience member said he wouldn't talk to me with them on). Funny, someone asked me to try them in a bathroom (I had them aimed up at that time and refused). 6. There is a total generational gap that I found. The older people said they would use them, probably, but were far more skeptical, or, at minimum, less passionate about the fact that these are the future, than the 13-21-year-olds I met.

Robert Scoble Rackspace’s startup liaison officer helps small teams have a huge impact with cloud computing technology. 1. I will never live a day of my life from now on without it (or a competitor). It’s that significant.  2. The… Continue Reading →

Eric Schmidt: I love Facebook Home!

Screen Shot 2013-04-17 at 1.36.45 AM Eric Schmidt:
“I think it’s fantastic — I love it,” Schmidt said. “This is what open source is about. Open source is open source. It’s experimentation, it’s creativity. … I think it’s one of the main reasons that Android is doing so well right now. And it took some guts to do it.”
重要文章:
  1. Google's Next Group of Gadgets Will Blow You Away, Says Eric Schmidt
  2. Google chairman Eric Schmidt on Facebook Home: ‘I love it’

Eric Schmidt: “I think it’s fantastic — I love it,” Schmidt said. “This is what open source is about. Open source is open source. It’s experimentation, it’s creativity. … I think it’s one of the main reasons that Android is… Continue Reading →

如何在任何手機安裝Facebook Home?

facebook-home1 在 Google Play Store 上的 Facebook Home 軟件,只有少量的 Android 手機獲支援,而且限於局部的地區和國家。為此,MoDaCo 創辦人 Paul O'Brien 提出了破解方法,避開 Facebook Home 的 Checking,讓較進階的用戶,也可以安裝到 Facebook Home(此安裝涉及風險,後果自負): photo-thumb-1
On an unsupported device? No option to activate Facebook Home? Don't worry, I have you covered! I've patched the Facebook application to remove the device check. You need to uninstall your existing Facebook, Messenger and Home applications (necessary because the patched versions are re-signed), then install the patched Facebook main app (katana) - DOWNLOAD (ROMraid), the patched Messenger app (orca) - DOWNLOAD (ROMraid) and the patched Home app - DOWNLOAD (ROMraid). Sign in and in the Facebook application's 'Settings' menu the Facebook Home option should appear for you! (http://www.modaco.com/topic/361924-facebook-home-download-including-patched-apk-version/#entry2113130
重要文章
  1. Here’s How To Get Facebook Home Running On Nearly Any Android Device
  2. The second coming of Facebook

在 Google Play Store 上的 Facebook Home 軟件,只有少量的 Android 手機獲支援,而且限於局部的地區和國家。為此,MoDaCo 創辦人 Paul O’Brien 提出了破解方法,避開 Facebook Home 的 Checking,讓較進階的用戶,也可以安裝到 Facebook Home(此安裝涉及風險,後果自負): On an unsupported device? No option to activate Facebook Home? Don’t worry, I have you covered! I’ve patched the Facebook application… Continue Reading →

尹思哲:Facebook Home 負評如潮

部分用戶可以在 Google Play 下載,撰文這刻,只有約5萬用戶下載(我的HTC和ThinkPad Tablet也不支援)。不過,心水情的用戶,如果望望 Play Store 的用戶評分,就會看見「1星」負評佔了大多數。 重要文章 Hours in, Facebook Home suffering from poor Google Play reviews as 48% of users award it 1 star Facebook’s Latest Home Commercial Is Just The Right Amount Of Weird Facebook Home… Continue Reading →

Facebook Home 廣告賣騎呢

[youtube=http://youtu.be/ArFy91n1FR0] Screen Shot 2013-04-14 at 12.23.51 AM 同樣是世界頂級公司,Facebook同Apple最大的分別,除了是Steve Jobs本人不會出現於廣告裡頭(雖然成個idea基本上都由他來決定)之外,在品味和格調上亦大不相同。而有趣的是,香港人最近兩日也可在黃金時段看見手機App的廣告(Line),如果也能在TVB看到Facebook這支騎呢廣告就好了~ 重要文章
  1. Hours in, Facebook Home suffering from poor Google Play reviews as 48% of users award it 1 star
  2. Facebook’s Latest Home Commercial Is Just The Right Amount Of Weird
  3. Facebook Home available to download on select Android devices
148250_495725023793319_731658038_n

[youtube=http://youtu.be/ArFy91n1FR0] 同樣是世界頂級公司,Facebook同Apple最大的分別,除了是Steve Jobs本人不會出現於廣告裡頭(雖然成個idea基本上都由他來決定)之外,在品味和格調上亦大不相同。而有趣的是,香港人最近兩日也可在黃金時段看見手機App的廣告(Line),如果也能在TVB看到Facebook這支騎呢廣告就好了~ 重要文章 Hours in, Facebook Home suffering from poor Google Play reviews as 48% of users award it 1 star Facebook’s Latest Home Commercial Is Just The Right Amount Of Weird Facebook Home available to download on select… Continue Reading →

尹思哲:5招提高社交營銷的流動經驗

148250_495725023793319_731658038_n 尹思哲
5招提高社交營銷的流動經驗
現在廣告業界裡的「新人類」,幾乎每一個都已知道和奉行 SOLOMO 策略,即Social、Local/Loyalty和Mobile,但如何令社交營銷更能適應智能手機,實際上還是有一定的技巧。 1. 贊助故事(Sponsored Story)要鎖定手機甪戶為目標 2. 跟用戶互動時產生的電郵,確保是支援手機的responsive design。工具方面,可以用MailChimpjb-mailchimp-mobile-marketing 3. 想盡辦法,將用戶的手機整合到任何其他渠道的宣傳。 4. 設計乎合手機介面的FB App。 jb-ss-phone-generosity 5. 記得在不同平台、型號手機上做足測試。

尹思哲: 5招提高社交營銷的流動經驗 現在廣告業界裡的「新人類」,幾乎每一個都已知道和奉行 SOLOMO 策略,即Social、Local/Loyalty和Mobile,但如何令社交營銷更能適應智能手機,實際上還是有一定的技巧。 1. 贊助故事(Sponsored Story)要鎖定手機甪戶為目標 2. 跟用戶互動時產生的電郵,確保是支援手機的responsive design。工具方面,可以用MailChimp。 3. 想盡辦法,將用戶的手機整合到任何其他渠道的宣傳。 4. 設計乎合手機介面的FB App。 5. 記得在不同平台、型號手機上做足測試。

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