Six years ago tomorrow, in The Reality of Missing Out, I wrote that the digital advertising market was settled, and Google and Facebook won: I have been arguing for a while that in the aggregate the tech sector is fine, and the… Continue Reading →
While much of the talk about Microsoft’s plans to buy LinkedIn for $26.2 billion in cash, announced Monday, has focused on beefing up its cloud business, there’s much to be considered for advertisers, particularly B2B advertisers. Read more: http://mklnd.com/1XjBrx5
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