#WEB3 Spotter，一間曾獲 SoftBank 支持、押注 YouTube 明星的初創，如今面臨經營寒冬。該公司向 MrBeast 等頂級創作者預支收益分成，在短短幾年升值至 17 億美元。但隨著 YouTube 轉向短影片及內容變現困難，Spotter 未達財務目標並裁員自救，反映即使在創作者經濟中也無法保證持續增長。
Spotter, once a $1.7 billion SoftBank-backed startup that funded top YouTubers like MrBeast, is now slashing staff after missing financial targets. Its model of fronting revenue to creators is being challenged by YouTube’s shift to short-form video and a tougher monetisation environment—highlighting the volatility of the creator economy.
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Full article https://www.bloomberg.com/news/articles/2025-06-18/startup-that-bet-on-youtube-stars-misses-financial-goals-slashes-staff