#AGI 根據 Pew Research 最新報告，當 Google 搜尋結果中出現 AI 摘要（AI Overviews）時，用戶點擊連結的機率大幅下降。只有 8% 會點擊傳統結果，點擊 AI 摘要內連結的更少，僅 1%。這現象或對傳統出版商網站流量造成打擊，亦反映人們傾向直接依賴 AI 答案結束搜尋。
Pew’s data reveals that users are significantly less likely to click on links when AI summaries appear in Google search results. Only 8% clicked traditional results, and just 1% clicked links within the AI summary itself—raising serious implications for web traffic and online publishers. People are simply more likely to end their session after seeing the AI output.
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Full article https://www.pewresearch.org/short-reads/2025/07/22/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results/