前日，有線公布了業績，除稅後純利急跌69%，經營困難。大行如花旗，端信，似乎都不看好，調低其目標價。原因是失掉了英超，怕有線流失客仔。之不過，究竟失去英超就等如失去客仔嗎？答案無人知。事實上，最清楚答案的人，肯定不是大行分析員，甚或電盈或有線的Marketing，而係我們自己本身。
不如來個小民調，看看有線客仔，會否因為英超而轉台去now / 其他ISP？
大家幫幫手，出嚟表下態 🙂
截止了！多謝各位既鼎力支持，連埋電郵，一共收集到76位朋友既意見。稍後，思哲會公布簡單的統計結果，比少少時間我，再次多謝大家。
***
英超plan@now[youtube=http://www.youtube.com/watch?v=65Cwl4HeGq4]
改革中@有線新聞[youtube=http://www.youtube.com/watch?v=jBDl6Pf-9P4]
March 7, 2007 at 11:42 am
I will & 2 of my friends will do so soon.
Coz’ the broadcasting time of other leagues’ games cannot fit to HK time. Usually only the UK league games will be broadcasting between 9 pm & 2am…. Spainish & Italian….usu starting at 2am….
March 7, 2007 at 11:43 am
我肯定會轉 Now ，因我收看有線目的是英超。
March 7, 2007 at 12:03 pm
Yes I do, I will switch to now
March 7, 2007 at 12:08 pm
我由cable開台一直睇到今時今日.我可以告訴你,我不會因英超一項而cut cable,但我會因cable近三兩年不斷留失的espn,hbo,歐聯,英超,意甲(明年將失去)等項目而強烈考慮約滿cut台.其實,最令我氣憤的是當cable不斷減少節目頻道(一條令人有興趣的比一佰令人乏味的有意思得多).相反費用卻每年增加,由$108到今天的$238.我實在不明白cable抱著甚麼策略對待我這些老客戶.這真的是一個怎樣的銷售策略,當我羊牯麼?有吸引力的頻道減少;收費卻增加?奇!!我仍待命cable只因為它是全港唯一肯定一場不漏直播賽馬的電視台…唉!!最後,..只要我約滿我只會保留18台(賽馬台).然後再在now算有趣味的頻道.p.s.其實有線財經台本來都可以令我留下的…但..觀乎所算的嘉賓主持實在有趕客的以圖..案內人先生,有空請看看每日16:00做的交易所直播室..那嘉賓主持胡x清的對答及咀臉…簡直係cable第一號趕客員工.
March 7, 2007 at 12:08 pm
No 🙂
March 7, 2007 at 12:17 pm
我係cable長期客戶(around10年),雖然愛睇曼聯, 但唔算標準球迷,自己同屋企人睇cable多數係揀新聞台同discovery chennel. 所以cable無咗英超都唔考慮轉now或加裝.
順帶一提一件小事. 上星期cable有cs打俾我, 開宗明義講明因為無英超驚客戶流失, 所以希望以特別優惠keep客, 而個優惠係…$1xx special price代為安裝i-cable同固網電話! 天啊, 而家係個電視問題呀. 我只有問佢咁個電視會唔會有優惠, 擾攘一輪, 最後有一個special offer, 就係每月減七十蚊但係無晒所有體育台! 究竟cable你想留客定趕客走呀…
March 7, 2007 at 12:18 pm
Of course la, 裝有線都係因為有英超之嘛，而家now都好野睇啦，好似電影台，所以唔需要有線咯！
March 7, 2007 at 12:24 pm
我肯定會轉 Now , 一定會.
伍好問點解, 總支一定會.
依個世界,邊個有JET SO, 未幫邊個law
Actionman字
March 7, 2007 at 12:25 pm
如果有線比一個平d的月費給我.我會考慮keep有線.始終都仲有西甲&新聞台.現在我的月費是$199
至於NOW是一定會裝.現在已裝了espn channel.會再加上英超channel
March 7, 2007 at 12:28 pm
我4年前join cable,同樓上人士一樣,佢可以不斷加價…join時係$1XX,走已經去到差唔多$300。於是我2年前已經cut左cable,因為我唔會場場睇,有時朝早上網睇精華都okay,再唔係bt返場波黎睇囉。反而我join左now年幾,o係未有英超之前,佢已經成日offer免費channal俾我睇,我電影台同espn都各自唔洗錢咁睇左3個月。講真,無論節目內容同customer service,而家now都好過cable多多聲,實在諗唔到冇左英超cable仲有咩吸引力…
March 7, 2007 at 12:40 pm
我已申請了now的英超套餐，打算六月cut有線，不單是因為英超轉台，而是因為不斷地加價（而家係$25x），服務和節目不見得有大進步, 令人失望。
March 7, 2007 at 12:50 pm
CABLE & NOW 都唔幫襯
March 7, 2007 at 1:41 pm
Will not. Madly in love with EPL but hate the Li’s family to death =(
March 7, 2007 at 2:06 pm
屋企一直睇開有線新聞,賽馬,財經,電影,間唔中睇下英超.
其實自上年HBO等電影台被NOW獨家轉播後,便另外再加NOW.現在轉plan要睇電影加英超會好貴.寧願唔要英超.
March 7, 2007 at 2:08 pm
我屋企自96年開始睇Cable, 初時係因為老豆鍾意睇足球, 但後來我地都鍾意佢既新聞台, 52-57等discovery channels, 仲有CNN, BBC等等. 12/13娛樂都OK, 宜家又有創世15台.
至於佢收費既問題, 我地同佢嘈過N次, 基本甘每次調整我都打去鬧佢, 我地忠實客戶丫嘛, 想$300要留住我地?! 痴線既. 宜家新居果邊就cut哂D60幾台既體育台, 因為我地唔睇, $199一個月. 舊居就一樣, $239, 乜都有. 可能係少少情意結, 唔會因為佢越來越貴而cut佢咯.
(始終做新聞呢行, 唔慣無得24小時睇新聞)
聽聞佢cable新聞都cut人, 放多D野去財經台…
March 7, 2007 at 2:16 pm
我不是有線用戶，多年來沒有安裝有線因為她的月費偏高，服務差，合約及收費常常溫人笨。
但會申請ｎｏｗＴＶ睇英超！
March 7, 2007 at 2:44 pm
有線06年有英超有世界盃,純利都跌69%. 證明用錢獨攪足球已經唔 Work!
我已經join Now 英超 Package, 計落有英超/歐聯/足總盃/聯賽盃,其實抵過cable. 重竟然免費送3條電影台1年!
我用cable都超過10年. 不過越用越心淡. 完全冇 loyalty prog. 連 bundle 上網 plan 都唔吸引. cable 新聞, 我放工搭火車都已經睇到, 何苦要花錢? 更何況亞視今年極有可能推24小時免費數碼新聞台!
March 7, 2007 at 2:57 pm
不打算裝now, 在朋友家中看到now連線很不穩定, 雖然我很喜歡”睇波”, 不過實際上沒太多時間看, 歐冠週中半夜更加不會看, 至於08歐國盃相信也差不多, 另一個原因就是討厭李氏一家的營商手法, 站在小市民立場不太想給錢李家賺…..
March 7, 2007 at 3:05 pm
我裝了有線很久,每年都自動加價,主要看新聞,英超及賽馬,今年初已被迫裝了now,待英超球季完了會因應有線收費才決定留不留有線.
March 7, 2007 at 3:07 pm
我都係同以上的網友一樣,由佢9x年用, 一直用下唔用下到今日, 而家都係比$199cableTV再加$12x icable,以前讀書時比佰幾蚊都會覺得OK, 因為90年化資訊冇而家咁發達, 以前要知資訊一定要睇電視, 一家四口一個月比佰幾蚊每人都係計落幾十, 會覺得OK值. 但今時今日資訊發達到咁, 重要我地屋企唔係只係比錢一間: 有broadband, 有手機, 有固網, 有電腦game月費, 遊戲機月費(如xbox live年費), 重要比電視… 都幾貴!!!
我的個人意見是:呢個年代咁多野玩, 邊有咁多時間下下坐係屋企睇電視, 所以我都會等contract完,之後cut有線, 咪得閒上網睇囉…
March 7, 2007 at 3:28 pm
之前都問過有線客戶意見–
退休教師:「我唔係球迷，除非有線做得好差，或者now月費平到唔洗一百蚊，咁先考慮cut有線裝now…」
超級球迷:「我裝有線為咗睇波，無波睇一定cut…」
估計今年會見到收費電視客戶進一步分流: 球迷 vs 非球迷，但值得留意是: 一個家庭客戶內仍有家庭主婦、退休人士、中小學生…若不以是否球迷的二分法，這些非家庭經濟支柱的家庭成員，對安裝那一家收費電視有決定權嗎﹖會否是分流成: 沒有時間多看電視者(因而認為只可二擇其一) vs 較多時間常看電視者 (希望更多內容選擇)?
家家有本難唸的經，不知「沒有英超後是否cut有線」會否也成為熱門家庭議題? 抑或現時只有小家庭，再沒需要分享同一電視…
March 7, 2007 at 3:32 pm
佢一開始我就睇到宜家,見證cable既發展. 宜家now搶得最有市場價值既英超,不過我唔會轉now. 因為我個人認為now係頭一年會比favour 客人上會,之後會繼續用其綑綁式方法去增加收費. 所以兩邊我都唔會裝. 睇波!? 上網睇好過
March 7, 2007 at 5:02 pm
唔會轉台。
March 7, 2007 at 5:57 pm
Yes, cut partial channel of Cable and install partial channel of NOW. but the monthly sibscription fee is higher than only install for $72!
March 7, 2007 at 6:06 pm
未必會
要睇英超，上ppstream/pplive 一定有 software 可以睇到
i-cable電視+寬頻個價錢仲有一定吸引力
最重要係我本身”慣性”(inertia)比較大 XD
March 7, 2007 at 6:43 pm
我而家兩部都有，
應該唔會cut，
反而各位要小心，
最近現代台的178plan，
好似唔會包所有英超球賽、
部分仲可能錄播。
現代台出得兩億美記，
都唔使旨意會益你…
反而我想提，
有網友講的那位青姐，
我就好鐘意聽佢講，
好過癮。
既然自已唔做功課，
就抵比人鬧…
March 7, 2007 at 6:43 pm
我就cut咗有線喇，不過仲未決定用唔用now…
順便同咁多位講講，cut有線要早兩個月通知，到cut咗之後，要差唔多兩個月先會寄返d訂金畀你！
估唔到佢地d辦事效率咁”高”！
March 7, 2007 at 7:13 pm
如果沒有網上電話的話，我諗我會。但係而家會考慮價錢，now太貴，暫不會
March 7, 2007 at 7:27 pm
會!收費電視台若沒有好節目怎能收錢
March 7, 2007 at 9:12 pm
轉台to Now & cut i cable!
March 7, 2007 at 9:39 pm
I did. My last bill was 06/03/2007 and had returned the setup box on 28/02/2007. However, i will not move to NOW for the program is not appealing except 英超. I love football but not that keen.
March 7, 2007 at 10:12 pm
我會因為英超轉台，我的表姐夫及3個朋友都會。
March 7, 2007 at 10:26 pm
Sure. Not because of any programme nor payable amount but service, especially billing service, really no good!
March 7, 2007 at 10:33 pm
我會因為英超轉台
March 7, 2007 at 10:51 pm
我cut左有線,但都冇轉去now,而家都係上ppstream到睇波,雖然畫面差d,但唔駛錢就唔介意。
March 7, 2007 at 11:12 pm
Cable同NOW都唔幫襯，我只睇歐洲足協提供的歐冠視訊。美金廿四個九毫半睇一年，又可以Download，幾抵呀。
March 7, 2007 at 11:22 pm
I have just added NOW’s ESPN and Star Sports ($178 plan). I hope to keep Cable as their News programs are okay. However, Cable is very expensive ($268) now and their discount offer is a joke. How can they propose $258/month but 8-month contract? It is talking about $10 off only. If the price is lower than $200 I will keep. Thanks.
March 8, 2007 at 12:00 am
i and currently subcribing both NOW and Cable. I like ESPN cos i like to wathch some US Sports like NFL and NBA. The reason i’m still keeping Cable is because of NBA TV.
I am seriously thinking of cutting cable once the NBA season is over.
What makes me furious is the business mode of CABLE … they never reward for LOYALTY , I have been subscribing CABLE since day 1 when it is availbale in my district. However what they charge me is the highest fee tier.
I know this mode can exploit the most when there is a lot of sleepers in the market, however it only works when perferct information is missing in the market
I dont mind to pay a few hundred bucks monthly for QUALITY programmes. However with service and programmes quality deteriorating i can only vote with my foot.
March 8, 2007 at 1:52 am
I won’t change to NOW TV
1) Cable TV has lots of good quality programs like Discovery Channels, News channels, Entainments and Live Investment market news/comments.
2) I watch only those English Premier matches with the top three to five teams, but not all. Even I like English match a lot.
3) I don’t like Li’s business style. I won’t support their TV, newspaper, real estate, stock, communication and even super markets.
4) Cable TV is very creative and with lots of talents.
Declaration: I’m not a Cable stock holder but just a viewer
March 8, 2007 at 2:27 am
I already cut “Cable TV” and have been a happy NOW subscriber for 2 years. 3 reasons:
1) The poorest customer service. Never got through the hotline. Spent 30+ mins waiting and they just cut you off.
2) Zero retention incentive. Raised the monthly fee from $188 to $288 right after one year, no bargaining, zero offer. After I cut it, they offer $188 to me as “new customer”! No loyalty reward for current customer.
3) Almost impossible to terminate. Must do by fax or post. But you never know whether they “receive” (no acknowledgment) and they continue to bill your account until you file a complaint.
This “cut & install” cycle happened 3 times during 1999 to 2005. I finally gave up on this company, completely.
March 8, 2007 at 2:29 am
Yes, so I joined now 1 month ago.
March 8, 2007 at 4:21 am
唔會, 事實上我屋企兩者都有. 感覺有線提供的內容較均衡, 唔似now過份傾向於某幾種節目/目標觀眾, 比較適合一家大小. 不過我希望有線可以把菲律賓頻道既plan做平d, 再引入即將啟播既MNC INTERNATIONAL (印尼台), 咁就連傭工都照顧到. 畢竟, 李生只係照顧精英同中產, 但是平日邊個最得閒係屋企睇電視呢?
March 8, 2007 at 8:06 am
After losing EPL and Serie A, it seems that CABLE is retreating from soccer. However, I did not found CABLE show any attractive program to retain customers. I’ll cut CABLE for sure after this season,
but will join NOW only if their package is attractive (below $250).
March 8, 2007 at 9:12 am
真失敗,九個月前績o左張 18 個月 contract, 239 一個月, 想走都唔得
不過,個人都鍾意 cable 個新聞台,屋企人又睇創世電視,所以約滿留低唔係無機會,睇價錢啦
March 8, 2007 at 9:47 am
以前斷斷續續都有CABLE同NOW, 但目的唔係為英超, 取消CABLE係因為月費太貴, 而當時O既NOW又好似無乜好睇。而依家都唔會考慮再裝。
March 8, 2007 at 11:32 am
會因為英超轉台
March 8, 2007 at 11:47 am
已裝了now
仍有 cable, 考慮是否 cut 中
March 8, 2007 at 12:22 pm
我屋企由有線開台睇到依家，睇落都有感情。前年由有線寬頻轉用網上行，就順便裝now。
不少樓上朋友都提到有線衰兩樣o野：
1. 不斷cut有selling point的台 — 趕客!
2. 不斷加價 — 趕客!
有關第一點呢，係兩年前左右，有線真係幾好睇幾多o野睇，睇戲有HBO/Cinemax(雖則要加80蚊)，體育有英超，ESPN / STAR，科學/資訊就有Discovery，24小時新聞等。不過唔知係唔係近年英超/世界盃轉播費太高昂，令佢先後喪失ESPN / STAR，HBO，依家仲無埋英超添。
由於新聞台質素家家差不多，睇有線同亞視24小時新聞根本無分別。對於我屋企來說，剩下的只有Discovery / 娛樂台阿蘇,肥媽 / 娛樂新聞台 較吸引。我阿媽鍾意睇阿蘇同肥媽架。不過，我同佢講每月要二百幾蚊，佢就話”唔睇都無所謂啦，大不了睇番免費台”。
至於第二點，雖則我記憶中好像N年前有線的月費係由1xx加到近期$239。但係其實不少家庭都可以負擔得起，睇佢仲有70萬客戶就知啦。不過，有線真係好有性格，完全唔覺得需要減價留客。
記得上年5月，now可能係要搶市場佔有率，打o黎我屋企話offer一個超值套餐。當時我屋企只係睇緊寛頻捆綁now免費台+兩個收費台(我地揀o左HBO/cinemax)。個超值套餐真係好旬。就係簽18個月約，每月100蚊，就有12個月ESPN+Star+Golf package+其餘數十個台(有o的12個月，有o的可以睇18個月)。當時ESPN+Star月費都要88啦，唔駛問，即裝!
跟住，我屋企約大半年前約滿有線，當時英超花落誰家仍未知道，但報紙已透風話now有意競逐。佢係約滿前約一個月打o黎話同我地傾續約，舊約月費239，佢話新約要簽18個月，可以做番239呢個價。問他不簽死約又如何呢?佢話要259 o咼。嘩，我屋企係超長長期客戶，又不時裝HBO 80蚊plan，依家續約無價減不突止，唔簽約仲要每個月加20蚊。結果我地話要諗諗，佢到約滿前夕再打o黎，話如不續簽會加價至279添。
結果我地無簽約，佢每個月收緊259。佢依家無埋英超，我就游說我阿媽唔睇阿蘇同肥媽，只係等7,8月英超收工，佢就收得工啦。到時每個月慳返259，再睇定o的先去join now sports package。
March 8, 2007 at 1:39 pm
而家有Now，不過係用Netvigator送既，看不到NBA或者足球，平時主要用PPstream和BT來看。現在大部份電視節目都可以在電腦上看到，所以收費電視對本人吸引力有限。
March 8, 2007 at 1:53 pm
我會subscribe NOW ，因我要看英超。
March 8, 2007 at 4:07 pm
唔cut得,因為仲有呢個:
“有線電視為您獨家直播的歐洲國家盃2008外圍賽的精采賽事，您又豈能錯過！”
之後即走!!!
March 8, 2007 at 4:13 pm
Yes!
March 8, 2007 at 4:48 pm
我未決定到呀，因為屋企有老公要睇，但係小朋友又要睇啲卡通節目，所以宜家仲考慮緊咯，主要都係睇返收費。
March 8, 2007 at 4:49 pm
No，我唔睇波。
March 8, 2007 at 4:51 pm
一早轉左now啦，最想睇都係歐聯…仲有，有線都唔平
March 8, 2007 at 4:59 pm
我另外裝左now，視乎有線減唔減價，唔肯我就cut…但係我住得遠，個時要額外比多3千幾裝佢地隻鑊仔，如果一cut就waste咗啲錢…都唔知啦…唉
March 8, 2007 at 5:22 pm
小弟不會因「英超」而轉台..
March 8, 2007 at 6:18 pm
唔會，我要睇新聞，now個啲新聞係垃圾！
March 8, 2007 at 6:20 pm
Yes, because i-cable is too expensive & it does not worth it.
March 8, 2007 at 6:22 pm
我覺得我地屋企多數唔會，因為爸爸媽媽要睇新聞丫嘛，雖然都有人好鐘意睇波，比錢個個先係話事人嘛。
March 8, 2007 at 6:26 pm
似乎英超轉會觸發了大家對有線的重新評估. 可能就算唔轉NOW, 都可能因收費及CS而cut左有線.
個人都覺得有線太貴.如有線再唔減價留客,都好難支持得住.
遲D有埋數碼廣播更多頻道,都唔知有線有咩對策.
之前好似會推出個接近免費o既綜合頻道,唔知搞成點.
March 8, 2007 at 6:48 pm
No, i wont.
但有線要減價留客. The present monthly fee is too High.
March 8, 2007 at 10:30 pm
我睇有線超過10年, 由96年佢播歐洲國家盃到依家…. 直播足球對我黎講都好重要, 之不過呢幾年個個禮拜咁播, 已經睇到有d厭. 加埋我又唔賭, 歐聯又要週中既半夜三更先至有得睇, 所以對我黎講, 英超同歐聯可有可無, 如無意外我唔打算訂now.
只係佢地搶埋08年歐國盃, 因此可能等到出年先至考慮訂, 但若果佢地要縛18個月之類, 亦都唔會考慮, 大不了上網搵方法睇, 又或者落吧lor…
至於有線, 應該會繼續訂, 雖然電影片源越來越少, 少到想爆粗, d戲日夜咁重播, 但對我黎講新聞台真係好重要, 亞記新聞已淪為大陸台, 無記新聞就越來越不知所謂, 所以我會留低
當然價錢係好重要因素, 每月$50-100的話, 咁就肯定訂now la… 至於有線, 佢冇理由仲收200蚊以上掛, 減到150-170就差唔多
March 8, 2007 at 11:14 pm
同之前好多位都一樣，我都睇左有線超過十年。好失望，完全唔會對我地呢Ｄ忠誠既客戶有咩優惠之餘仲只係不停咁加價，加到續約仲貴過新上台幾成咁，實在令舊客戶心淡。
不過我短期都唔會轉ＮＯＷ住。ＮＯＷ咁貴投英超返黎，無可能長做呢個價，都係睇定Ｄ先，而且李生既信譽又咁良好喎。至於有線，其實我覺得佢都仲有好多幾好既台，對我黎講，西甲、discovery channels、national geographic、ＨＭＣ、新聞台等等等等仍然好有吸引力。但缺少左皇牌英超，如果佢今次新約唔肯有個好ｄ既價（－２０－３０％）應該都唔會再續架喇，就睇佢有本事捱幾耐。
March 9, 2007 at 7:35 pm
遲晒大到添…
我就唔會啦…兩個台都有d我想睇既野，唯有keep住晒囉。
不過，要擺兩個機頂盒響電視機隔離，我就覺得幾唔方便啦，電視櫃後面既插蘇，都就快唔夠用啦。如果有個盒，可以intergrate晒唔同既收費電視入去，你話幾好呢。
March 11, 2007 at 11:05 pm
利益申報:
我家有齊cable,now同埋tvb收費電視,小弟亦是英超fans，但有線其他台(娛樂／新聞／資訊)都有睇。
我行動上已經支持左有線。當now一宣佈左買到英超，有線就有sales打俾我，同我講會減幾十蚊一個月，但要簽２年約，橫掂我都唔會cut台，佢平俾我，咪就簽約啦。
講真，如果有線肯視今次係轉危為機的機會，佢地應該開始去轉變一般人對有線係「足球電視台」的觀念。在火車播新聞，其實係幾好的宣傳作用。
我覺得有線一直都忽略左一批潛在的非球迷顧客，以往要佢地俾全費黎要一堆佢地唔需要的台，變相趕走呢班潛在客戶。到now推出之後，先慢慢改變呢個要人地夾硬「俾set dinner錢剩係想食main course」的政策。但係個名都已經做臭左，叫D人點敢再幫襯。